New York
August 2022
Introducing Crocs by Salehe Bembury, a groundbreaking collaboration that combines the iconic footwear brand with the visionary designer’s unique perspective. This collaboration pushes the boundaries of both function and form, reimagining the classic Crocs silhouette with innovative design elements.
The Pollex Clog, the first closed heel clog created by Crocs, takes center stage in this collaboration. With strategically placed holes on the upper, designed to align with the high heat areas of the foot, the Pollex Clog offers increased breathability and comfort. Bembury’s distinctive “fingerprint” motif is elegantly transferred to the molded foam upper, adding a touch of artistic flair to the design. The concave ridges on the sole provide exceptional multi-directional traction, while the perforations on the upper enhance ventilation.
Available in a range of captivating colors, including vibrant yellow and delightful horchata, the Crocs by Salehe Bembury collection is a true testament to the fusion of style and functionality. Each pair encapsulates Bembury’s artistic vision and Crocs’ commitment to comfort and versatility.
To ignite excitement and generate buzz for this groundbreaking collaboration, DASH TWO executed a dynamic Wild Posting® campaign in dedicated locations across major markets. Eye-catching posters featuring the captivating designs were strategically placed to capture the attention of fashion enthusiasts and footwear aficionados alike.
Experience the intersection of art, design, and comfort with Crocs by Salehe Bembury. Step into a world where creativity knows no bounds, and discover a new dimension of style and innovation.
