SoFi Stadium LA Rams Vote 2020
Wild Posting Used for Political Advertising
Market:
Los Angeles
Date:
November 2020
Description:
During the November 2020 election, SoFi Stadium served as a crucial vote center, providing a convenient and accessible location for voters to exercise their democratic rights. The vote center at SoFi Stadium operated from October 30 to November 2, with extended hours on election day, November 3.
To create awareness and ensure maximum visibility, DASH TWO executed an extensive Wild Posting® campaign throughout the entire polling location. The wild posters adorned the walls and surrounding areas, capturing the attention of voters and emphasizing the significance of participating in the democratic process.
By plastering the entire polling location with eye-catching wild posters, DASH TWO played a vital role in promoting voter engagement and encouraging individuals to exercise their right to vote. The campaign effectively conveyed the message that every voter, regardless of their place of residence, was welcome to cast their ballot at the SoFi Stadium vote center, as well as at any other designated center.
The visually striking wild posters served as a visual reminder of the importance of civic participation, inspiring voters to make their voices heard and contribute to the democratic process. DASH TWO’s strategic placement of the posters created a vibrant and engaging atmosphere, further reinforcing the significance of the election and the role of SoFi Stadium as a vote center.