Tiger Beer
Wild Posting® Campaign for Beer Branding
Market:
Miami+SF+LA+NYC+Denver
Date:
September 2018
Description:
Tiger Beer: Unleash the Flavor, Wild Posting® Campaign
In September 2018, Tiger Beer embarked on an exciting Wild Posting® campaign to launch its highly anticipated product in San Francisco, New York, and Los Angeles. With a mission to bring the bold and vibrant flavors of Tiger Beer to beer enthusiasts across the United States, this campaign captured the attention of urban dwellers and beer connoisseurs.
Partnering with Dash Two, Tiger Beer strategically placed eye-catching wild posters in prominent locations throughout the selected cities. The posters showcased the brand’s iconic tiger logo and conveyed a sense of adventure and discovery, enticing passersby to explore the unique flavors of Tiger Beer.
The campaign aimed to create a buzz and generate curiosity about Tiger Beer among the target audience. By utilizing Wild Posting®, Tiger Beer effectively reached urban communities and ignited interest in its distinct taste and refreshing experience.
With San Francisco, New York, and Los Angeles as key markets, Tiger Beer maximized its exposure and established a strong presence in the beer industry. The wild posters served as visual invitations, urging beer enthusiasts to indulge in the exotic flavors and rich heritage of Tiger Beer.
Through this dynamic collaboration between Tiger Beer and Dash Two, the Wild Posting® campaign captivated the hearts and taste buds of consumers, solidifying Tiger Beer’s position as a leading brand in the beer market.