Digital Advertising
AI Advertising
DASH TWO runs paid campaigns inside ChatGPT and AI search — putting your brand in front of users at the exact moment they’re asking for a recommendation.
We work with companies like…
What We Do
Advertising Has Moved Into the Conversation
DASH TWO is a Los Angeles AI advertising agency running campaigns across ChatGPT and AI search for brands that want to show up at the exact moment someone is asking for a recommendation. We handle platform strategy, audience and intent targeting, ad creative, and optimization so your budget reaches high-intent users before the channel gets crowded.
WHAT WE OFFER
AI Advertising Services
AI advertising covers paid placements inside AI tools and AI-powered search. Here’s what we run:
ChatGPT Ads
Sponsored placements that appear below ChatGPT’s responses, matched to the context of the conversation rather than a keyword. With
self-serve bidding
and no minimum spend, it’s open to brands of any size — and it reaches users at the moment they’re asking for a recommendation. We build, target, and optimize these campaigns end to end.
Google AI Search Ads
Google now serves ads inside
AI Overviews and AI Mode,
its conversational search experience. If you’re already running Google Ads, this extends your existing account into AI-driven results. We manage these placements alongside your standard search campaigns so your budget works across both.
Microsoft Copilot Ads
Microsoft has built advertising into Copilot through Performance Max, with conversational and showroom-style formats. For brands with B2B audiences or strong Microsoft 365 reach, Copilot is a channel worth testing. We handle setup, creative, and measurement.
Perplexity & Answer Engine Ads
Perplexity sells sponsored placements and follow-up questions inside its answers, and new AI ad formats are launching constantly. The landscape shifts month to month — part of our job is knowing which platforms are ready for real budget and which are still experiments, so your spend stays on what performs.
Answer Engine Optimization (AEO)
Paid placements work better when AI already knows your brand. We optimize your content so AI tools cite and recommend you organically — the AI-era equivalent of SEO running alongside your paid search. It compounds with every campaign you run.
DASH TWO runs AI advertising campaigns across ChatGPT and AI search — reaching high-intent users inside the conversation.
Wild Posting® — Janelle Monae
Why AI Advertising
Why AI Advertising Works
Traditional search ads catch people typing keywords. AI advertising catches them in the middle of a real question — “what’s the best CRM for a small agency that integrates with QuickBooks?” That’s deeper intent than a two-word search, and it’s a moment most of your competitors haven’t figured out how to reach yet.
Because the AI ad auctions are still young, the competition is thinner and the cost of entry is lower than the keywords you’ve been fighting over for years. Getting in early means learning the channel before it gets crowded.
The Process
How We Run AI Advertising Campaigns
AI advertising is new, but disciplined campaign management isn’t. We bring the same rigor we use on every paid channel — adapted for how these platforms actually work.
Platform Strategy
We start by deciding where your budget belongs — ChatGPT, Google AI, Copilot, or a mix — based on where your audience is and which platforms are ready for your category. Not every brand should be on every platform on day one.
Audience & Intent Mapping
Because AI ads match on conversation context rather than keywords, we map the real questions your customers ask — the full, natural-language prompts that signal someone’s ready to buy. That mapping drives everything downstream.
Ad Creative
AI placements reward relevance over volume — the auctions weight a strong, on-topic ad over a bigger lazy bid. We write creative that fits naturally into the conversation and earns the click without feeling like a banner ad dropped into a chat.
Bid & Budget Management
We manage bids across CPC, CPM, and cost-per-action models depending on your goals, adjusting as the platforms release new controls. These auctions behave differently from Google’s — we stay on top of the mechanics so your spend stays efficient.
Measurement & Optimization
We connect conversion tracking through each platform’s API and pixel, so every dollar ties back to signups, purchases, or demos — not vanity clicks. Then we optimize continuously: cutting what doesn’t convert, scaling what does, and reporting on cost per acquisition and ROAS.
Wild Posting® — Janelle Monae
Why DASH TWO
Why Choose a Los Angeles AI Advertising Agency?
AI advertising is the newest channel in digital, which means most agencies are still figuring out whether it’s real. We’re already running it. Being early on a platform is an advantage only if someone on your team actually knows how to use it — and that’s the gap we close.
DASH TWO is based in Inglewood. We run paid campaigns for brands across LA and nationally — from consumer products and entertainment to B2B services and nonprofits — and we treat AI advertising as part of a connected strategy, not a standalone experiment. Your ChatGPT campaign, your Google Ads, and your
social
all pull in the same direction.
And unlike most digital agencies, we also run
outdoor advertising
— billboards, Wild Posting®, murals, and more. When your AI search presence and your street presence are built by the same team, the messaging is consistent and the results compound.
DASH TWO
COMMON QUESTIONS
AI Advertising FAQ
What is AI advertising?
AI advertising is paid advertising that runs inside AI tools like ChatGPT, Google’s AI search, and Microsoft Copilot. Instead of appearing next to blue links, ads are integrated into or alongside the AI’s conversational responses — reaching users at the moment they’re asking a question and looking for a recommendation.
How is AI advertising different from SEM?
SEM (paid search) works by bidding on specific keywords and showing ads in the search results. AI advertising works differently: platforms like ChatGPT match ads to the full context of a conversation rather than a single keyword, and users ask longer, more detailed questions. The intent is often deeper, the placement sits inside the answer, and the targeting is contextual rather than keyword-based. The discipline is similar — the mechanics are new.
Can you really advertise on ChatGPT now?
Yes.
OpenAI launched advertising in ChatGPT in early 2026,
and opened a self-serve Ads Manager to all US businesses with no minimum spend. Ads currently show to free-tier users in the US and a few other markets, with paying subscribers staying ad-free. It’s a real, biddable channel — not a future promise.
How much does AI advertising cost?
It varies by platform and goal. ChatGPT ads run on CPC, CPM, and cost-per-action models with no minimum spend, and starting cost-per-click bids are modest compared to mature search auctions. Most brands start with a test budget to learn the channel before scaling. Contact us for a quote tailored to your goals.
Is it too early to invest in AI advertising?
For most brands, this is exactly the right moment. The auctions are young, competition is thinner than mature search, and the cost of entry is low — which makes it an ideal time to test, learn, and build an advantage before the channel gets crowded. We recommend starting with a measured test rather than a full pivot.
Does DASH TWO handle creative for AI ads?
Yes. We write all ad copy and develop creative as part of campaign management. AI placements reward relevance, so creative that fits the conversation naturally is part of what makes these campaigns work — and it’s something we build into every campaign from the start.
Get In Touch
(310) 439-2356 · 214 S. Locust St. #200, Inglewood CA 90301
Digital and Outdoor Advertising Agency. Expertise in the science of digital and the art of the outdoor.
214 S. Locust St. #200
Inglewood, CA 90301
Services
Resources
Copyright 2026 © DASH TWO, INC. All rights reserved.