Austin
October 2022
In October 2022, Cash App proudly sponsored the Austin Formula race, teaming up with Red Bull to bring an unforgettable experience to fans and drivers alike.
The Cash App Austin Formula event showcased the power, speed, and precision of the Red Bull car as it zoomed through the tracks, leaving a trail of excitement in its wake. The collaboration between Cash App and Red Bull represented the perfect combination of cutting-edge technology and high-energy performance.
As the race unfolded, spectators witnessed the synergy between Cash App’s commitment to seamless financial transactions and Red Bull’s dedication to pushing boundaries in motorsports. The vibrant red and white branding of Cash App adorned the track, making a bold statement about the intersection of finance and adrenaline-fueled competition.
The Cash App Austin Formula race embodied the spirit of innovation, excellence, and excitement that both Cash App and Red Bull are known for. It was a thrilling showcase of speed, skill, and the pursuit of victory.
To ignite the city with anticipation, Cash App has launched a massive Wild Posting® campaign throughout Austin. From street corners to billboards, the vibrant posters boldly declare, “That’s money, that’s Cash App.” As the city buzzes with excitement, Cash App’s branding leaves an indelible mark, capturing the essence of financial empowerment and high-octane racing.
