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It is vital for every business owner to understand how to get the most out of their social media advertising. With companies spending billions of dollars a year on marketing, there is no reason to make the mistake of failing to understand what size the images should be on various social media mediums. This can lead to pictures that can’t be read and those that will lose their transferability. This comprehensive guide will help you create social media advertisements that will fit the medium, so that they won’t end up being cut off or over pixelated and blurry.

Images are an essential part of the content for social media sites. They are what attracts the consumer to the ad and pulls their attention from the flooded media feeds. Visuals nearly double your posts chances of being engaged with. However, each social media site has their own dimensions that you need to use to make your images look their best.

See below for a comprehensive guide to your specs or size specifications. This guide can be the best way to ensure that your photos are presented the way that you want them to be. Don’t worry about struggling to get those photos to fit or worry about dealing with part of the photos being cut off or the banner not fitting properly. This guide is what you need to get the most out of your social media marketing.

Facebook

When it comes to adding images to your Facebook account, there are several dimensions that you will want to follow.

Cover Photo 851 x 315
Link Image 1200 x 627
Shared Image 1200 x 900
Profile Photo 180 x 180
Promoted Posts 1200 x 628 Rec or 600 x 315

Instagram

Instagram is a popular way to share videos and photos. It allows people to keep up with what is going on. This social media networking option can be a great choice for businesses. It allows consumers to post pictures in their personal social media sites to increase its view.

Profile Photo 110 x 110
Square Feed Image 510 x 510
Landscape Feed Image 600 x 450
Portrait Feed Image 1080 x 1350
Static/Video 1080 x 1080 Recommended or 640 x 640

YouTube

YouTube is the “in” way of sharing videos. Many companies are beginning to create YouTube videos to promote services and products. Others have been adding YouTube videos to their sites to offer their clients more.

Profile Photo 800 x 800
Channel Cover Photo 2560 x 1440
Video Thumbnail 1280 x 760

Twitter

Follow these dimensions for your twitter account to get the best results every time. This social media site is very popular and used frequently.

Cover Photo 1500 x 500
Profile Photo 400 x 400
Shared Image 506 x 506
Twitter Card 800 x 320
Promoted Tweet Typically 800 x 320, but any spec would work

Google Plus

Check out these dimensions when utilizing your google plus. It’s a great place to connect with family and friends with the same interests, but can be a great place to promote products and services.

Cover Photo 1080 x 608
Profile Photo 250 x 250
Shared Image 497 X 373
Google Banner 728 x 90, 300 x 250, 160 x 600
Mobile Leaderboard 320 x 50
Square 250 x 250
Small Square 200 x 200
Large Rectangle 336 x 280
Inline Rectangle 300  250
Skyscraper 120 x 600
Wide Skyscraper 160 x 600
Half-Page 300 x 600
Large Leaderboard 970 x 90
Large Mobile Banner 320 x 100
Billboard 970 x 250
Portrait 300 x 1050

LinkedIn

This is the best way to manage your identity as a professional. It is the best way to engage with the professional network.

Background Image for Profile Between 1000 x 425 and 4000 x 4000
Profile Photo 400 x 100
Logo 100 x 60
Banner Image 646 x 220
Career Cover Photo 974 x 300

Pinterest

When it comes to spreading ideas, Pinterest is the key. Members can “pin” images, objects, and videos to share them with each other. When you are looking to get your information out there, it is a great way to do it. However, you need to make sure that your picture looks great.

Profile Photo 165 x 165
Pins in the Feed 236 x the scaled height
Clicked Pins 600 to 735 x the scaled height
Board Thumbnail 222 x 150
Amit Kidron

Amit Kidron

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